Why everyone should start a blog?

Well, this is one of the bitter truth of nature that he makes all human begins with different capabilities. Some are great writers, some are great athletes and you would find much more variety with different person. Then why you should start a blog (and why I think anyone can and should start a blog).

Everyone has different thought about starting a blog without having a reason but after reading the whole post I am damn sure you would start a blog.

It teaches you discipline

Discipline is an important in everyone’s life. Blogging ¬†teaches you discipline. Sitting down in front of your computer once a day or once week (or at whatever frequency you would love to do it) and write is an important skill. It forces you to learn that some of the best things in life happen as a result of delaying. ¬†Writing is one of those things that teaches why you should keep discipline in you daily life to be more productive and to live happy.

It teaches you introspection

Blogging teaches you introspection. Blogging helps you to come out what you really are. When you sit down to write a new article then for some time you only realise what was important. It changes your way of your thinking for some time. Everytime you sit to write a article, you go to a different world whereever you can describe yourself what you are.

It gives you a voice

Blogging gives you a voice. Everyone has a different voice and it totally depends on you whether you want to listen that voice to the people. These are different methods to do that. Blogging is one of best way to raise your voice. We all have something to say, even if we dont think of ourselves as writers or speakers. A blog gives you a place and time, free from criticism and censorship , to say whats on your heart and find other people who connect with what you believe.

It’s an era of technology and Internet is also as important as food. If we publish ourselves and want to share our thoughts with the rest of the world. No way is better than starting a blog to reach to millions of people and to connect your soul with thousands of other people through your words.

It’s an amazing time to give a start at least for those people who found themselves confused. But still the question lives with you whether you want to raise your voice or not. I am keen to know more about your experience in the comment section.

Writing Effective, Catchy and Attention Grabbing Headlines

Are you getting bored with your old and dull writing style? Here are some tips to get you motivated.

Focus on whats in it for the reader

People in relatively affluent societies are generally motivated by three higher needs: affiliation, aspiration, and identity. Anyone who has had training in sales or writing knows the #1 question a reader or customer is asking themselves is, Whats in it for me? People crave for us to solve a problem they have or give them a reason why they should listen to us. Give them that reason upfront to draw them in and leave them on the edge of their seat.

Be specific

Whats the key point of your content? That’s what the headline or title should reflect. According to Ogilvy, 80% of people only read headlines and skip the rest. If that’s the case, it makes sense to be as specific as possible so readers can quickly identify what the content is about and decide whether or not its applicable to them.

Balance personality and relevance

Many writers fall into two traps: being too straightforward or too catchy. When you’re too straightforward, it can come across as boring and may not grab the readers attention. When you get too creative, you can lose the main point of your content and lose your reader altogether. Instead, try to balance the two by giving the headline enough personality to entice the reader, while still explaining what the article is about.

Stay true to your voice

Your headlines and titles should always align with your brands voice or personality. If you work for a large company that is very professional and formal like trust my paper service is, it probably wouldn’t make sense to say, Check out our new site, dudes! On the other hand, if your company’s voice is quirky and casual, it would sound bizarre to say, Learn how to involve your key stakeholders in developing your strategic vision. Identify what your company’s verbal style is, and stick to it.

Talk about benefits, not features

Along the same lines, people respond a lot more positively to benefits than to features. No one cares that the iPod has 160GB of storage (although that is pretty impressive). They care that they can listen to 40,000 songs in a row and never have to delete one again. That’s powerful! When you rely on features, you’re not speaking your customers language, and they move on. Features can be duplicated. Your unique benefits and solutions cant.

Stay away from cliches

Please spare us the pain of another variation of Lions and tigers and bears oh my! in your headline. These kinds of cliches are hard to get away from. They’re easy to remember, you think they make you sound creative, and theyre often the first thing you think of. And that’s why they shouldn’t be used. If cliches were effective, everyone could be a writer. Push past it, and come up with a new way to describe your topic. Your readers will be pleasantly surprised and more likely to read what you have to say.

Breathe new life into tired words

Words like great, helpful, awesome, and interesting are ok, but they don’t impress anyone. Give your headline or title some extra oomph by going through each word (aside from prepositions) and brainstorming more vivid or engaging ways to say the same thing. The thesaurus can be your best friend!

Consider SEO, but don’t force it

There’s an ongoing debate in the marketing industry about writing for search engine optimization vs. writing for humans. Forty is a proponent of writing with SEO in mind, while focusing first and foremost on what makes sense to a person. Keywords are important for search engines, but if your headline is confusing or robotic, its not going to draw someone in to read your content anyway. When you speak the language of your audience, you’ll naturally get more relevant search traffic. Include a keyword or phrase in your headline if it makes sense, but be sure you’re writing for humans, not robots.

Use an active voice

Using a passive voice can be awkward, vague, or unnecessarily wordy. Tighten your writing, and cut to the chase by using an active voice. Also, eliminate any extraneous words to make the title more succinct.

Build an attention-grabbing arsenal

All readers want to be entertained, to reaffirm their beliefs, to know how they can help, to be confronted, or to be enlightened. They’re drawn in when they think something is meaningful and fascinating. There are lots of headline and title formulas that have been proven to work (how to’s, lists, intriguing questions, etc.).

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